Lead Tracking Software

Best Lead Tracking Software in Patna

Lead tracking software by Givni IT Solutions captures every enquiry automatically, from your website, Google Ads, Facebook and Instagram lead forms, calls and WhatsApp, and records exactly where it came from. It streamlines the journey from lead acquisition to conversion with insights, automation and customisation.

When every lead carries its source, campaign and ad, you can stop guessing which marketing works. Reports show which channels bring enquiries that actually become customers, so budget decisions are based on real sales data, not only on clicks or form counts.

What We Offer

Lead Tracking Software — Key Features & Services

Everything Givni delivers to help your business grow with the right technology.

01

Customised Solutions

Lead tracking software tailored to your business needs, so it fits the way your team captures and handles leads.

02

Automated Processes

Workflows automate lead capture, follow-up tasks and reporting, saving time and improving productivity.

03

Real-time Insights

Up-to-date data and analytics support informed decisions and quick adjustments to your lead strategy.

04

Multi-channel Integration

Integration with your communication and marketing channels ensures every lead is captured and recorded.

05

Custom Reporting

Generate detailed reports tailored to your own metrics and KPIs for a complete view of performance.

06

Mobile Accessibility

Access lead tracking on mobile devices, so your team can check and respond to new leads on the go.

07

Lead Prioritisation

Prioritise leads using criteria such as lead score, so your team focuses on high-potential prospects first.

08

Collaboration Features

Team notes and shared lead history make coordination and information sharing easy among team members.

09

Scalability

Scale the software up as your business grows, adding users, sources and branches when you need them.

10

Centralised Lead Management

All leads are stored in one place, making them easy to access and organise for better decisions and sales planning.

11

Lead Scoring

Leads can be scored automatically based on source, details and activity, helping your team focus on those most likely to convert.

12

Automated Follow-ups

Timely follow-up emails or notifications help engage leads and nurture prospects at every stage.

13

Customisable Pipelines

Create lead pipelines that match your own sales process and workflow.

14

Seamless Integration

Connect with CRM, email marketing and analytics tools to keep data flowing smoothly across platforms.

FAQs

Lead Tracking Software — Frequently Asked Questions

Which is the best Lead Tracking software company in Patna?

The best option depends on your lead sources and team size. Givni IT Solutions builds and sets up lead tracking software for businesses in Patna and across Bihar, with a local office in Khajpura for demos, training and support.

How much does Lead Tracking software cost?

Cost depends on the number of lead sources to connect, users, custom reports and whether you need a ready setup or custom development. Contact Givni for a free demo and a quote based on your requirements.

Why choose Givni for Lead Tracking software?

Givni has built software since 2016 and also runs Google and Meta ad campaigns, so we understand both sides: how leads are generated and how their sources need to be recorded for useful reports.

How do I get started with Lead Tracking software?

Contact Givni or call +91 98359 42411. We list your current lead sources, show a demo, and plan which integrations and reports to set up first.

What is lead tracking software?

Lead tracking software automatically captures enquiries from all your channels into one system and records where each lead came from, such as the website page, ad campaign, keyword or call number, so you can measure which sources work.

Which lead sources can be captured automatically?

Common sources include website and landing page forms, Facebook and Instagram lead ads, Google Ads enquiries, call tracking numbers, WhatsApp and email. Property portals and other platforms can be connected where they provide an API or lead email alerts.

How does it show which campaign a lead came from?

Tracking parameters such as UTM tags and ad click IDs are stored with each form submission, and lead ad integrations pass the campaign and form name. Reports then group leads and conversions by source, campaign and ad.

Can it detect duplicate leads?

Yes, it can be configured to flag or merge leads with the same phone number or email, so the same person enquiring from two sources does not get called twice by different executives.

What is the difference between lead tracking and lead management software?

Lead tracking focuses on capturing leads and attributing them to the right source. Lead management focuses on what happens next: assigning leads, follow-up reminders and moving them through your sales pipeline. Many businesses use both together.

Can lead tracking software work with my existing CRM?

In many cases, yes. Captured leads with their source details can be pushed into an existing CRM through its API or import options, so your team keeps working in the system they already know.

Get Lead Tracking Software for Your Business

Contact Givni IT Solutions for a free consultation, demo and quote.

Lead Capture

Capture Leads From Every Source Automatically

Leads get lost when they sit in separate inboxes, ad accounts and phones. Lead tracking software pulls them into one list the moment they arrive, each tagged with its source.

01

Website & Landing Page Forms

Every form submission is saved with the page it came from, plus the UTM source, medium and campaign in the visitor's link.

02

Facebook & Instagram Lead Ads

Leads from Meta instant forms come in automatically with the campaign and form name, instead of being downloaded manually. Running these ads? See our Facebook ads service in Patna.

03

Google Ads Enquiries

Click IDs and campaign details are stored with each enquiry, so you can connect leads back to keywords. Our Google Ads agency in Patna can set this up with your campaigns.

04

Calls & Missed Calls

Separate tracking numbers for different ads, hoardings or listings show which offline or online source made the phone ring.

05

WhatsApp & Email

Enquiries received on WhatsApp or by email can be logged with their source, so chat conversations do not stay hidden on one person's phone.

06

Portals & Walk-ins

Leads from marketplaces and property or business portals can be connected where an API or lead email is available, and walk-ins or referrals added manually.

Attribution

See Which Lead Source Actually Converts

A cheap lead that never buys is expensive. Attribution links each source to real outcomes.

  • Source, campaign and ad on every lead. Not just "Facebook" or "Google", but the specific campaign, ad set, keyword or landing page.
  • First and latest touch. When a person enquires more than once, you can see both the source that first brought them and the one that brought them back.
  • Lead status linked to source. As your team marks leads as qualified, lost or won, reports show conversions for each source, not just lead counts.
  • Cost per lead and per sale. Add spend for each channel to compare cost per enquiry with cost per converted customer.
  • Branch and product views. Filter reports by branch, project, course or product line to see what works where.
  • Data you can act on. Share clear source reports with your agency or in-house marketer so budget moves to channels that bring customers.
Setup

How We Set Up Lead Tracking for Your Business

01

Map Your Sources

We list every place leads come from today, including ones your team handles informally, like WhatsApp and walk-ins.

02

Add Tracking

UTM links, hidden form fields and call numbers are set up so each source is labelled consistently from day one.

03

Connect & Test

We connect forms, lead ads and other integrations, then send test leads through each source to confirm they arrive correctly.

04

Train Your Team

We train your team at our Khajpura office or online, so everyone updates lead status and the reports stay accurate.

Right Tool, Right Job

Where Lead Tracking Ends and Lead Management Begins

01

Following Up and Closing

Once leads are captured, lead management software handles assignment, reminders and the sales pipeline.

02

Builders and Brokers

Selling property? Real estate CRM software adds project inventory, site visits and booking follow-ups.

03

Need More Leads First?

If you have little to track yet, our lead generation services run the campaigns and deliver enquiries for you.